Baby & Preschool (0-4) collection header

Preschool (0–4): Just Starting Out

At this age, play does the teaching. First sounds, numbers and shapes — and dinosaurs!

Minutes of play.
Months of progress.

SPEECH & LANGUAGE

Confident talkers

New words, spoken out loud.

LITERACY & NUMERACY

Fluent readers & counters

From letter sounds to whole sentences.

PROBLEM SOLVING & MEMORY

Remembers what they learn

Little and often makes it stick.

CONFIDENCE & INDEPENDENCE

Sure of themselves

Small wins, every single day.

First Learning

Accessories

Animals & Adventures

Bernadette Jones
“When a child thinks they are playing whilst actually learning, it is a great success”

Bernadette JonesHappy Little Doers customer

Tried, tested and trusted

Designed by a parent, shaped by teachers, and recognised by the experts.

Parent-designed

Created by a mum on a mission to give her own children a better start.

Teacher-tested

Tried in real classrooms and shaped by teachers who use them every day.

Award-winning

Junior Design Awards, Made for Mums Gold and more! Recognised by the experts who judge children's learning.

STEM-accredited

Our products are independently assessed and recognised for building genuine thinking, maths and science skills through play.

Play is the lesson

THE JOY OF LEARNING

Play is the lesson

At three, nobody sits down to learn. They reach, they point, they turn things over. We put the learning inside playtime.

Our story