Sensory Flashcards for Babies


Flashcards for Babies

High-contrast activity flashcards, designed to help newborn and baby development through sensory play.

(9 customer reviews)

£12.95

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Our Sensory Flashcards for Babies are the perfect sensory gift for new parents and newborn babies. Designed to help newborn baby development through sensory play. Featuring 30 high-contrast illustrations of patterns, nature and animals, with a range of simple activities. Designed to improve tracking & focus, increase the attention span and encourage neck & physical strength during ‘tummy time’!

As soon as a baby opens their eyes, their learning journey begins – absorbing all that they see around them…. in black and white, before seeing their first colour – red!

The cards are designed for use with newborns all the way through the first stages of a babies development. Our Sensory Flashcards for Babies pack has been UKCA tested to UK Toy Safety Standards, making them 100% safe for newborn babies. The cards are uncoated, printed with deinkable inks, and designed and made in the UK from sustainably sourced, sustainable materials.

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9 reviews for Sensory Flashcards for Babies

  1. James (verified owner)

    These Sensory Flashcards are brilliant! Our daughter Bodhi loves them. The high-contrast cards are helping her tracking already which is very impressive!

  2. Sarah (verified owner)

    Love these Sensory Flashcards!

  3. Natalie (verified owner)

    These are THE best gift for newborn babies! Absolutely love them and my nephew LOVES the cards with the red on them!

  4. Nicola (verified owner)

    Sensory cards are a hit! Prompt delivery and super excited to gift these sensory cards to some new parents.

  5. Charlotte (verified owner)

    Great product delivered quickly. Love the thoughtfulness and research that has gone into making these products.

  6. Ben (verified owner)

    Bought a pack for my 1 year old to play with. She LOVED the animals and patterns.

    A really fun and interactive way to learn with her. Flexible as you can make your own games with them too!

  7. Ollie (verified owner)

    These cards are genuinely amazing!

  8. Teri (verified owner)

    Our daughter is only 3 weeks old and absolutely loving her sensory flashcards. We can’t believe her development at such a young age – holding her neck up and following the cards. She even has her favourites! Looking forward to introducing new products from HLD as she gets older and hitting new milestones. Thank you!

  9. Tom Bovingdon (verified owner)

    Great product and quick delivery keeping me up to date with order. Will definitely order again.

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Sensory Flashcards for Babies are suitable for newborns upwards


  • UKCA tested and approved, complying with Toy Safety Standards for all ages. Uncoated, laminate-free cards make them completely safe for newborns.
  • Simple high-contrast cards that are designed to stimulate newborn development
  • Each pack comes with fun activities to help guide new parents on their newborn’s development.
  • Rounded edges make them safe for children of all ages.
  • Designed to encourage development from newborn until learning first sounds and words.

The cards are printed on uncoated sustainably sourced durable paper stock. The rounded edges making them safe.

Designed and printed in the UK to reduce our carbon footprint. Printed on sustainably sourced paper.  

The box is 125mm wide x 165mm length x 22mm depth.

Each card is A6 105mm x 148mm.

The product is 100% plastic-free and printed using deinkable inks.


Each of our products undergoes thorough testing to comply with UKCA toy safety standards. Our Sensory Flashcards for Babies are tested to be safe for newborns, giving peace of mind that baby is absolutely 100% safe whilst being mesmerised by our sensory flashcards.


Benefits of our Sensory Flashcards for Babies

STEM authenticated products by Happy Little Doers
STEM Approved Educational Product

Sensory Flashcards for Babies.

What that means, is this product:

  • Can be integrated seamlessly into STEM-friendly home learning and programs. Great for home learning!
  • Aligns to Science, Technology, Engineering, and/or Math standard
  • Supports the development of 21st Century Skills
  • Engages through hands-on learning and collaboration
  • Has been fully tested and authenticated by Stem.org, the global leader and exclusive third-party validator of STEM toys, games and learning resources.

Why do customers love Happy Little Doers activity flashcards?

Rounded corners safe for newborn babies 100% recyclable and plastic free Printed with
Deinkable Ink
Sensory Flashcards for Babies
Sensory Flashcards Bullseye
Complies with UKCA Toy Safety Standards Activity card included Perfect for starting your babies learning journey

Press to flip

  • Rounded corners safe for newborn babies
  • 100% recyclable and plastic free
  • Printed with
    Deinkable Ink
  • Complies with UKCA Toy Safety Standards
  • Activity card included
  • Perfect for starting your babies learning journey

Frequently Asked Questions

Sensory toys are the perfect gift for newborn babies, in particular high contrast black and white toys that stimulate their eye development, such as the Sensory Flashcards for Babies by Happy Little Doers. These are also UKCA tested to ensure they are 100% safe for newborn babies

Choosing the best toy for a newborn baby involves considering their safety, sensory development, and age-appropriate features. Here are some popular and appropriate options:

  1. High-Contrast Toys: Newborns have limited vision, so toys with high-contrast patterns and bold, black-and-white designs can help stimulate their visual development.
  2. Soft, Plush Toys: Soft and cuddly stuffed animals or plush toys are great for newborns. Look for toys that are made of baby-safe materials and don’t have small parts that could be a choking hazard.
  3. Hanging Mobiles: Mobiles with colourful and contrasting hanging objects can capture a baby’s attention and encourage them to focus on and track moving objects.
  4. Rattles: Simple, lightweight rattles with easy-to-grasp handles can help babies develop their sense of touch, hearing, and hand-eye coordination.
  5. Teething Toys: Teething toys made of safe, non-toxic materials can provide relief for teething discomfort when the time comes.
  6. Mirror Toys: Babies are often fascinated by their own reflection. Toys with safe, baby-friendly mirrors can entertain and engage them.
  7. Soft Books: Cloth or board books with high-contrast images, textures, and simple illustrations can be engaging for newborns, even if they can’t read yet.
  8. Music and Sound Toys: Toys that play gentle lullabies, soothing sounds, or nature sounds can help calm and comfort newborns.
  9. Gentle, Soothing Toys: Some babies enjoy soft toys that play calming heartbeat sounds or mimic a mother’s heartbeat, which can remind them of the womb.
  10. Sensory Balls: Soft, textured balls with different patterns and materials can be easy for babies to hold and explore with their hands and mouths.

Most importantly always consider the safety of the toy. You should ensure that the product has (either) a UKCA mark or CE mark with details of what age the toy is compliant. Ensure it doesn’t have small parts that could be a choking hazard, and that it’s made of non-toxic materials. Additionally, supervise your baby during playtime, especially when they’re very young. It’s essential to choose toys that are age-appropriate for a newborn and follow the manufacturer’s recommendations for use.

Our regular flashcard holders are designed to hold a single card to support focus and our large flashcard holders are designed to hold up to 5 individual cards, which allows parents to display simple words, sums and more using our various flashcards.
The stands are handcrafted in the UK from ethically sourced pine from sustainable forests.  The stand can hold a single card to encourage focus. Each stand has been hand treated with natural beeswax oil ensuring that is completely safe for children to use.  Each flashcard holder has its own natural wood grain, so they are all wonderfully unique, making them the perfect, sustainable and safe accessory to accompany our educational flashcard ranges.

Yes! Each of our products is submitted for UKCA approval. What this means is that the products are tested to ensure that they are compliant to Toy Safety Standards in Great Britain. This is a legal requirement for all toys to undergo that are sold in the UK. Our Sensory Flashcards for Babies have been fully tested to ensure that they are safe for newborns. All of our activity flashcards and games display the UKCA mark as well as information relating to the safety test including which ages they are suitable for without parental guidance.

For more information, why not check out our blog on sensory flashcards for babies.

Research shows that bold black-and-white pictograms stimulate the development of the optic nerves and encourage cognitive development without over-stimulation. This is very particular in very young babies and early years development when starting to build an understanding of patterns, memory and the ability to absorb new information.

At birth, a baby’s eye has all the potential to see but the brain cannot process the visual information fully as its visual pathway is immature. In fact, in the womb, a baby can see red (the colour of the uterus!) and can track objects, although they can not distinguish between similar shades and the world appears fuzzy to them.

The visual pathway includes the back layer of the eye containing rod and cone photoreceptors which are responsible for converting light into electric signals. These signals are carried via the optic nerve to the visual centre in the brain where the signals are processed; ultimately allowing us to see.

For more information, why not check out our blog on sensory flashcards for babies.

From 0-4 months of age hold sensory flashcards 20-30cm from the baby’s face. This helps them to focus on an object. Start with a few flashcards, shuffling them around each day so that you start with a different card to keep it exciting for your baby. As your little one gets older, you can move the cards further way and from side to side or up and down, as well as add additional more complex black and white cards and flashcards with the colour red. This helps to improve focus and tracking and will also help to build muscle strength in the neck.

For more information, why not check out our blog on sensory flashcards for babies.

Multi-award winning educational toy brand

Happy Little Doers wins in the Junior Design Awards 2021 for Best Educational Toy Happy Little Doers wins in the Junior Design Awards 2022 for Best Toy Design for +6 Years Happy Little Doers wins in the Made for Mums Awards 2022 for Best Puzzle Fully STEM Accredited Toy Brand Happy Little Doers awarded the ToyMark Award by Let Toys Be Toys Happy Little Doers is a finalist in the Progressive Preschool Awards 2023
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